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  • Archibald promotes our local screen sector to Hollywood heavyweights

    Topics:
    • Economic policy

    Date published: 13 March 2026

    Economy Minister Dr Caoimhe Archibald has been promoting our world class screen sector directly to major US studios during a series of meetings with senior decision makers in Los Angeles.

    Photograph of Economy Minister Dr Caoimhe Archibald at Netflix headquarters in Hollywood with Dave DeVore, Netflix Director Production Tax & Incentives.
    Economy Minister Dr Caoimhe Archibald pictured at Netflix headquarters in Hollywood with Dave DeVore, Netflix Director Production Tax & Incentives.

    Joined by representatives from Northern Ireland Screen, the Minister met with global production leaders including HBO, Riot Games, Netflix, and Amazon MGM. The meetings were aimed at strengthening commercial relationships and promoting Northern Ireland’s growing technical and creative offering.

    Minister Archibald said: “Our screen industry is a global success story, creating high‑quality jobs, attracting international investment, and showcasing our world‑class talent and locations on screens across the world.

    “I am pleased to have been able to strengthen relationships with key decision‑makers, promote our cutting‑edge facilities such as Studio Ulster, and position the north as a premier destination for film and television production.”

    Richard Williams, Chief Executive of Northern Ireland Screen, said: “Northern Ireland has built an outstanding international reputation as a place where great stories are brought to life. From our highly skilled workforce to our state-of-the-art production infrastructure, we offer a complete and competitive production ecosystem.

    “Engaging directly with major studios in Los Angeles allows us to deepen partnerships, showcase new capabilities in virtual production, and ensure Northern Ireland remains firmly on the global production map.”

    The Minister also attended the annual Oscar Wilde Awards, hosted by the US-Ireland Alliance, which celebrate Irish and Irish-American achievements in film and television.

    Notes to editors:

    1. PHOTO CAPTIONS: 

    • Photo 1 - Economy Minister Dr Caoimhe Archibald is pictured with CEO of NI Screen, Richard Williams, ahead of a series of meeting with major Hollywood production companies. 
    • Photo 2 - Economy Minister Dr Caoimhe Archibald is pictured at Netflix headquarters in Hollywood with Dave DeVore, Netflix Director Production Tax & Incentives. 
    • Photo 3 - At Netflix headquarters in Hollywood, Economy Minister Dr Caoimhe Archibald is pictured with NI Screen Chief Executive Richard Williams (left) and Dave DeVore, Netflix Director Production Tax & Incentives (right). 

    2. These engagements form part of a wider West Coast initiative to secure future collaborations, expand Northern Ireland’s footprint across global production markets, and build on recent international successes for the screen sector.

    3. For media enquiries contact the Department for the Economy Press Office at pressoffice@economy-ni.gov.uk 

    4. The Executive Information Service operates an out of hours service for media enquiries only between 1800hrs and 0800hrs Monday to Friday and at weekends and public holidays. The duty press officer can be contacted on 028 9037 8110.

    5. To keep up to date with news from the Department for the Economy you can follow us on the following social media channels:

    • X – @Economy_NI
    • Facebook – @DeptEconomyNI
    • Instagram – economy_ni
    • LinkedIn – Department for the Economy NI

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